financial modelling courses

A Beginners Introduction to Digital Marketing

Course Description

Digital Marketing is one of the fastest growing advertising tools which have raised the importance of internet as a perfect channel to connect to the customers and maintain a valuable presence. This course is designed to offer the learners a quantitative vision to understand the important tools of online or digital marketing. 

Course Objective

Bearing in mind that digital marketing is a step ahead of traditional marketing, this course is aimed to offer the learners with the advanced tools and tactics of digital marketing and understand the basic differences in both. Under this course, the students will be exposed to learning the digital marketing techniques and will be guided through:

  • Learning how to create, evaluate & improve  digital marketing campaigns to achieve business objectives
  • Drive meaningful business outcomes by understanding the digital marketing needs
  • Help understand different digital marketing concepts

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