Introduction to Marketing Management

Managerial Accounting

Course Description

Accounting is the language of Business. The knowledge of accounting is necessary for any successful manager irrespective of discipline. This helps one for planning, budgeting, cost control, decision making and performance evaluation besides personal investment decisions.

Course Objective

The course objectives are:

1. To introduce to fundamental concepts in financial, cost & management accounting

2. To develop analytical skills associated with the interpretation of accounting reports

3. To enable students in systematically applying cost & management accounting concepts in real life situations.

4. To develop judgmental skills associated with the use of accounting information in decision making.

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